Advertisers often have been accused of using techniques which manipulate and control the behavior of consumers and hence violate their autonomy. Some of these techniques are puffery, subliminal advertising, and indirect information transfer. After examining both criticisms and defenses of such practices, this paper presents an analysis of four of the concepts involved in the debate — the concepts of autonomous desire, rational desire, free choice, and control. Applying the results to the case of advertising, it is shown that advertising (...) cannot be found guilty of intrinsically or frequently violating the consumer's autonomy in any of the relevant senses of this notion. (shrink)

How do you decide what is ethically wrong and right? Few people make moral judgments by taking the theory first. Specifically written with the interests, needs, and experience of students in mind, this textbook approaches thinking ethically as you do in real life – by first encountering practical moral problems and then introducing theory to understand and integrate the issues. Built around engaging case studies from news media, court hearings, famous speeches and philosophical writings, each of the 15 chapters: - (...) explains and defines the moral problem dealt with - provides excerpts of readings on all sides of the issue - analyses the problem, using the relevant theory The examples are recognizable ethical problems, including judgments about racism and sexism, controversial debates such as assisted suicide and the death penalty, and contemporary concerns like privacy and technology, corporate responsibility, and the environment. The mission of the book is to assist you to engage in informed, independent, critical thinking and to enable you to enter into ethical discussions in the classroom and beyond. Supported by learning features, including study questions, key quotes, handy definitions and a companion website, this book is essential for any student of moral philosophy. (shrink)

Addressing both collegiate and professional sports, the updated edition of Fair Play explores the ethical presuppositions of competitive athletics and their ...

Self-Hypnosis: The Complete Manual for Health and Self-Change, 2nd ed offers a step-by step guide to using hypnosis to better well-being and stronger self-control. For over two decades renowned therapist and author Brian Alman showed thousands of individuals how to use self-inductive techniques for relief from pain, stress, and discomfort. Self-hypnosis assists in meditation and fosters positive self-regard. The exercises in Self-Hypnosis are clear, concise and easily attainable. As an effective therapy in alleviating the pain of childbirth, medical and dental (...) surgery, burns, and accidental injuries, hypnosis is practiced widely. Hypnosis in pain relief is a noninvasive and natural healing process. Self-Hypnosis makes this healing technique available to the lay reader. (shrink)

The cambridge platonists exemplify the fear that newtonian natural philosophy subverts the status of traditional moral and religious beliefs, Which are strongly supported by the innate idea doctrine since it justifies them independently of the senses and the material universe. Isaac barrow, Friend and teacher of newton, Also employs the doctrine approbatively to support his metaphysics as a science of basic principles that constitute the foundation of natural science. Locke's rejection of the doctrine is analyzed and it is suggested that (...) the platonist's treatment of the active role of the mind in sensation could have been developed in eighteenth century britain if locke's polemic had not been so successful. (shrink)

Addressing both collegiate and professional sports, the updated edition of Fair Play: The Ethics of Sport explores the ethical presuppositions of competitive athletics and their connection both to ethical theory and to concrete moral dilemmas that arise in actual athletic competition. This fourth edition has been updated with new examples, including a discussion of Spygate by the New England Patriots and recent discoveries on the use of performance enhancing drugs by top athletes. Two additional authors, Cesar R. Torres and Peter (...) F. Hager, bring to this edition a discussion of the moral issues involved in youth sports and the ethics of being a fan, as well as a fresh perspective on the theories of broad internalism and the quest for excellence. Furthermore, major criticisms of broad internalism by philosophers William J. Morgan and Scott Kretchmar add a new dimension to the discussion on the moral foundations of winning. (shrink)

Information modeling (also known as conceptual modeling or semantic data modeling) may be characterized as the formulation of a model in which information aspects of objective and subjective reality are presented (the application), independent of datasets and processes by which they may be realized (the system).A methodology for information modeling should incorporate a number of concepts which have appeared in the literature, but should also be formulated in terms of constructs which are understandable to and expressible by the system user (...) as well as the system developer. This is particularly desirable in connection with certain intimate relationships, such as being the same as or being a part of. (shrink)

This volume provides a wide-ranging and lucid introduction to the major ethical theories found in the history of Western philosophy.

This unique study brings together for the first time two of the most important philosophers of this century. Never before have these two thinkers been compared - and commentators' opinions on their relationship differ greatly. Are the views of Wittgenstein and Quine on method and the nature of philosophy comparable or radically opposed? Does Wittgenstein's concept of language engender that of Quine, or threaten its philosophical foundations? An understanding of the similarities and differences between the thought of Wittgenstein and of (...) Quine is essential if we are to have a full picture of contemporary philosophy. This collection of essays offers diverse and original ways in which to view their relationship. (shrink)

Two complementary biographies of Ayn Rand were published in 2009: Goddess of the Market, by Jennifer Burns, and Ayn Rand and the World She Made, by Anne Heller. Burns focuses on Rand's influence on American political thought, while Heller's concern is Rand the screenwriter, novelist, and author of her personal mythos. Both books are meticulously researched and well written; neither author espouses Rand's philosophy or agrees with her politics. Such books establish that Rand's ideas have become part of American culture (...) and are no longer set over and against it. (shrink)

Contemporary scientific theories assume a primarily micro-deterministic view of nature. This paper explores the question of whether micro-determinism is incompatible with the alleged emergence of properties and laws that some biologists and philosophers assert occurs in various biological systems. I argue that a preferable unified treatment of these emergence claims takes properties, rather than laws, to be the units of emergence. Four distinct conceptions of emergence are explored and three shown to be compatible with micro-determinism. The remaining concept of emergence, (...) direct macro-determination, does not, I argue, meet the general requirement that an adequate scientific explanation provide a coherent mechanism or effective means of determination. (shrink)